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Details
| Material Type: | Internet resource |
|---|---|
| Document Type: | Book, Internet Resource |
| All Authors / Contributors: |
Dick Martin |
| ISBN: | 0814472435 9780814472439 |
| OCLC Number: | 56192537 |
| Description: | viii, 294 p. ; 24 cm. |
| Contents: | Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. |
| Responsibility: | Dick Martin. |
| More information: | Table of contents |
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