Air transportation : a management perspective (Book, 2009) [University of Washington Libraries]
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Air transportation : a management perspective

Author: John G Wensveen
Publisher: Aldershot : Ashgate, 2009.
Edition/Format:   Print book : English : 6. ed., reprintedView all editions and formats
Summary:

Offers a comprehensive introduction to the theory and practice of air transportation management. This book contains material on airline passenger marketing, labor relations, financing and heightened  Read more...

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Details

Document Type: Book
All Authors / Contributors: John G Wensveen
ISBN: 9780754671718 0754671712 0754671658 9780754671657
OCLC Number: 552128400
Description: XXI, 568 Seiten : Diagramme ; 24 cm
Contents: Preface; Aviation: an overview; Historical perspective; Air transportation: regulators and associations; The general aviation industry; The airline industry; Economic characteristics of the airlines; Airline management and organization; Forecasting methods; Airline passenger marketing; Airline pricing, demand, and output determination; Air cargo; Principles of airline scheduling; Fleet planning: the aircraft selection process; Airline labor relations; Airline financing; International aviation; Appendices; Index.
Responsibility: John G. Wensveen.
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